📣 You are a startup and you are interested in bringing your innovation to China? This training is for you! 💪🏻

✓ Do you know the difference between innovation patent and utility model? Do you know the importance of trade secrets? Do you know that your tech solution is not the only asset you should protect?

✓ Having a solid IP strategy when doing business in China is a crucial factor in the internationalization process for your business to succeed, as it protects your competitive advantage in the third market. Your company’s IP represents an important financial and business asset, and the right IP strategy may result in increased revenue. A proactive preparation helps to prevent violations, and may allow easier enforcement in the case of an infringement.

✓ Join the webinar to acquire a better understanding of the IP laws in China! The China IP SME Helpdesk Expert, Elio de Tullio, will provide an overview of the different intellectual property rights and of the latest developments of IP laws, will share some useful tips for tech startups, and present case studies. Attendees will have to opportunity to ask any question on IP in China during the Q&A session.

TIME
🕙 Thu, Jul 28, 2022 10:00 AM – 11:15 AM CEST

AGENDA
📝10:00 – Welcome remarks, introduction to Z-Park, Emon Wang, VP Europe Techcode Accelerator
📝10:10 – China IP SME Helpdesk free services for European SMEs, Alessandra Capriglia, Project Manager, China IP SME Helpdesk
📝10:15 – IP protection in China for European Tech startups, Mr. Elio de Tullio, Trade Mark Attorney, International IP Protection Expert, Managing Partner of De Tullio & Partners
📝11:00 – Q&A